Federal NDP want voters to hear they’re ‘In it for You’ on the campaign trail
Sep 3, 2019 | 3:58 AM
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OTTAWA — The federal New Democrats have settled on “In it for You” as their slogan for the upcoming federal election campaign.
They’re launching it with a new advertisement featuring leader Jagmeet Singh saying he’s different from the other leaders. Not because he’s the first visible-minority leader of a major party and wears a turban, but because he doesn’t work for “the wealthy and the well-connected.”
Instead, he says, he and the NDP believe “that government should work for all of us.”
The New Democrats’ slogan has some of the same direct appeal to voters’ own interests as the Conservatives’ “It’s Time for You to Get Ahead,” and Singh promises to tackle the cost of living in addition to health-care challenges and climate change.
