Will Harding. (Photo provided by UniFirst Corporation)

By Justin Goulet

Taber resident named top RSR with U.S.-based company

Jan 22, 2022 | 6:05 AM

WILMINGTON, MASS. – A Taber man has received a significant award from a U.S.-based company.

Will Harding is a Route Service Representative (RSR) with UniFirst Corporation’s Lethbridge operation. He has been named a 2021 recipient of the company’s Aldo Croatti Award. UniFirst noted this is Harding’s third time earning the noteworthy service award. The company is a North American leader in the supply and servicing of uniforms, workwear and facility service products for businesses.

Named after UniFirst’s founder, the Aldo Croatti Award is presented to RSRs who retain 100 per cent of their customers for an entire fiscal year, while epitomizing the company’s core values of customer focus, respect for others and commitment to quality.

Cynthia Croatti, UniFirst’s Executive Vice President said, “the Aldo Croatti Award and its recipients, of course, have special meaning to me as the award was named for my father.”

“Our RSRs are the fabric of UniFirst’s incredible team culture and they exemplify our companywide commitment to service excellence and integrity. I’m so proud to recognize these true professionals who always deliver for their customers, and I know Aldo would be equally as proud.”

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Harding has worked at UniFirst in Lethbridge for 16 years. He delivers and services work uniforms and ancillary facility products to more than 100 area businesses each week.

As a recipient of the award, he received a special rewards package that included a cash bonus and an all-expenses-paid luxury vacation for two to Naples, Florida, where he was formally recognized for his achievements alongside UniFirst leaders as part of the company’s annual President’s Club gathering. He will also be recognized with additional intracompany, public and UniFirst customer communications.

UniFirst General Manager Rick Wentz said that, “Will’s service process offers the best of both worlds.”

“He is very conscious of maintaining profitable customers while concentrating on keeping them happy through dedicated services. The end results…customers for life!”

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