Western Cattle Price Insurance Program celebrates ten years

LETHBRIDGE — The Western Livestock Price Insurance Program, which is a risk management tool for producers, has reached a noteworthy milestone.

Originally started as the Cattle Price Insurance Program, it has become the Western Livestock Price Insurance Program and is celebrating its tenth anniversary this year.

Rich Smith, the Alberta Beef Producers (ABP) Executive Director, says his organization is proud to have been part of the development of the program

Smith says, “The program has grown and continues to grow, with ebbs and flows, depending on how markets grow, but for those who do use it, it’s been a very valuable tool that allows them to protect themselves against large market fluctuations, and against changes in market prices and currency.